MKTG 3103 - Advanced Professional Selling

Credit Hours: 3
Contact Hours: 3 Lecture
Offered: Irregular

The advanced study of professional selling techniques focusing upon specific knowledge areas and skills that contribute to competitive advantage, long-term customer relations, and customer satisfaction. Emphasis is placed upon students developing functional sales experiences, both individually and in group settings

Prerequisites: MKTG 3003 - Introduction To Professional Selling and admission to the business program, or consent of instructor