MKTG 31363 - Marketing Research

UAFS Legacy Course Number: MKTG 3133
Credit Hours: 3
Contact Hours: 3 Lecture
Offered: Fall

Rigorous experience in the study and application of research design, data collection, data analysis, and data interpretation methodologies and techniques in the context of marketing decision making.

Prerequisite: MKTG 34303 - Principles Of Marketing Management and admission to the business program, or consent of instructor